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  • Meet Scott Rothbort | Personal Investment Advisor

Meet Scott Rothbort | Personal Investment Advisor

 Scott Rothbort is the Founder and President of Lake View Asset Management, LLC, a registered investment advisory company with offices in Henderson, NV and Millburn, NJ. Mr. Rothbort has more than 30 years of experience in the financial services industry and is and a frequent guest on Bloomberg Radio, Bloomberg Television, CNBC, FOX Business and local television. Mr. Rothbort is a frequent contributor to MarketWatch, Scutify.com, and Seeking Alpha and is widely quoted in the financial, mainstream and internet press. He is a Term Professor, Executive in Residence and Chief Market Strategist for the Stillman School of Business, of Seton Hall University.  He is a co-author of “ABCs of Trading: Behavioral Biases Affect Stock Turnover and Value” which was published by the Review of Finance.

 

Before Lakeview Asset Management, LLC

Before founding LakeView Asset Management, LLC, in early 2002, Mr. Rothbort managed and coordinated secured funding, collateral management and collateral identification efforts for the Global Capital Markets Group and Corporate Treasury of Merrill Lynch in 2000 and 2001. Prior to that, he was a Director of the Merrill Lynch Global Equity Swaps business which he created, developed and managed, starting in 1994. In his managerial capacity, he was responsible for all aspects of the business, including trading, marketing, risk management, operations, documentation and technology.  While managing the equity swap business of Merrill Lynch, Mr. Rothbort developed, marketed, and transacted swap and financing based investment products primarily targeted to hedge funds, corporate treasuries and high net worth individuals. He was a key participant in Merrill Lynch’s successful global effort in 1998-1999 to reduce exposure to hedge fund industry leverage and credit risks in response to the global currency and Long Term Capital Management crises. Prior to 1994, he was a key member of the team that developed the Global Equity Derivative Business at Merrill Lynch. Prior to working at Merrill Lynch, he worked for County Nat West Securities and Morgan Stanley, where he had international assignments in Tokyo, Hong Kong and London.

Mr. Rothbort has been a featured speaker at trading, hedge fund, derivative and other industry conferences on topics including: exchange traded funds, risk management, derivatives for high net worth individuals, real estate crowdfunding, investing for millennials, social networking for investments, tax strategies involving derivatives, and financing for hedge funds and other investment vehicles.

Education and Personal

Mr. Rothbort was born and raised in Brooklyn, NY. He received an M.B.A., majoring in Finance and International Business from the Stern School of Business, New York University, in 1992, and a B.S. in Economics, majoring in Accounting, from the Wharton School of Business, University of Pennsylvania, in 1982. He is also a graduate of the prestigious Stuyvesant High School in New York City. Mr. Rothbort is married to Layni Horowitz Rothbort and together they have five children.

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